AI assistant for business that answers customers 24/7

We train the AI assistant on information about your business. From there it answers customer questions on your website, Instagram and Messenger on its own.

We will show how the AI assistant answers questions about your services, prices, schedule and terms, and helps collect leads.

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The format in brief

  1. 01Not a scripted bot
  2. 02Works within your rules
  3. 03Hands complex cases to a human
  4. 04A ready tool tuned to your business
Launch
from 2 business days
Channels
Website · Instagram · Messengers
Price
from $49/mo

00 / In plain words

AI assistant vs a regular AI chatbot: what's the difference

Chatbot

«Choose a service → choose a time → leave your number»

Assistant

«Any free slot tomorrow after 18:00?»

«Yes. Shall I book you in?»

An AI assistant for business is an AI chatbot trained on a specific company's information: its services, prices, schedule, terms, FAQ and working rules.

A regular scripted chatbot leads the user along a predefined path. An AI assistant understands free-form questions, looks for the answer in the business's knowledge base and builds a reply based on approved information.

If there is not enough data or the request needs a specialist's decision, the assistant should not make up an answer — it hands the conversation to a human along with the dialogue context.

Routine to the assistant

The hard part to a human

01 / Situation

When an AI assistant for business truly makes sense

Not every business needs AI. An AI assistant delivers the most value where there are many repetitive inquiries, customers expect a quick reply, and part of the communication can be automated without a manager.

The same questions every day

"How much is it?", "When are you open?", "How do I book?", "What are your terms?".

Your team spends time on answers that could have been automated long ago.

The AI assistant takes on the routine customer questions.

Customers write after working hours

Inquiries come in the evening, at night or on weekends, and a manager only sees them the next working day.

The AI assistant replies 24/7 — regardless of your team's schedule.

Leads come from different channels

Website, Instagram, Messenger and other channels — some inquiries easily get lost among the messages.

The assistant collects the customer's details and passes a ready lead to a CRM, spreadsheet, email or another agreed channel.

People are needed for more important work

Your team needs time for sales, non-standard situations and working with clients — not for repeating the same answers.

The AI assistant automates routine communication. Complex inquiries are passed to a person.

02 / Pricing

Pricing for the AI assistant for business

One product — a different scope of work. The price of the AI assistant depends on the number of requests, channels and integrations you need. All plans run on the same logic but differ in scope and capabilities.

Conversations / mo
Channels
Booking & reminders
Dialogues panel
Knowledge base items
Leads
Photos in replies
Setup

Basic

from $49/ mo

Answers and lead capture on your website

300
website
—
—
50
spreadsheet or email
—
$99

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Popular

Standard

from $110/ mo

Customers write actively, booking is needed

800
website · Instagram · Messenger
yes
yes
300
handover to CRM
—
$199

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Plus

from $199/ mo

Higher volume and a more complex base

2 000
website · Instagram · Messenger
yes
yes
2 000
CRM integration
yes
$399

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03 / Capabilities

What the AI assistant
for business can do

The AI assistant automates routine customer communication: it answers common questions, collects leads, helps with bookings, clarifies details and passes inquiries to the team.

Answers customer questions 24/7

Services, products, prices, hours, address, working terms and frequently asked questions.

Collects leads and inquiries

It clarifies the name, contacts and the point of the inquiry and passes the lead to a spreadsheet, email, CRM or another agreed channel.

Helps with bookings

It can show available times, collect booking details, record a booking or send a confirmation if the matching scenario is connected.

Automates replies on Instagram and Messenger

The same AI assistant can handle supported inquiries in Instagram Direct, Messenger and other Meta scenarios.

Hands complex inquiries to a person

If a request goes beyond the knowledge base or needs a specialist's decision, the assistant passes it on together with the conversation context.

It works by your rules

You decide what the AI assistant may answer on its own and what it must hand to a person. For example: not to quote an exact price without an inspection, not to give medical or legal conclusions, not to promise deadlines without confirmation, or not to answer questions outside the knowledge base.

04 / How it works

How the AI assistant works: from a customer question to a lead

  1. The customer writes

    On the website, on Instagram or in Messenger.

  2. The AI assistant understands the request

    It analyses the question and finds the needed information in the business knowledge base.

  3. It answers or performs an action

    It explains terms, clarifies the need, collects contact details or helps with a booking.

  4. The lead goes to the team

    It passes the collected data to a CRM, spreadsheet, email or another agreed channel.

  5. If a person is needed — it hands off

    A manager receives the inquiry together with the conversation history and the context already collected.

05 / Knowledge base

The AI assistant knowledge base: what data it runs on

The assistant starts from the information your business already has — we gather it into a single knowledge base.

Price list and services

Names, descriptions, prices or pricing rules.

Schedule and terms

When you work, where you are, how booking, payment, rescheduling or cancellation happen.

Frequent customer questions

What people regularly ask on the website, in Direct, Messenger, by phone or at the front desk.

Rules for the AI assistant

What it may answer on its own, which wording to use and when the conversation should pass to a human.

Where to send leads

CRM, email, a spreadsheet, a booking system or another tool the team already uses.

06 / Channels

AI assistant for your website,
Instagram and Messenger

One knowledge base helps answer typical inquiries wherever the customer prefers to write.

One knowledge base

01 / Website

On the website

The widget adapts to your brand and helps the visitor get an answer right on the page.

Typical scenarios
  • Questions about services and terms
  • Collecting contacts and initial qualification
  • Moving to a booking or consultation

02 / Social

In Instagram Direct
and Messenger

The assistant handles supported incoming inquiries through Meta's official tools.

Typical scenarios
  • Questions after an ad
  • Clarifying a service or booking
  • Initial collection of customer data

The assistant works with incoming inquiries. It is not used for unauthorized bulk messaging.

07 / Use cases

Which businesses the AI assistant fits

AI chatbots and AI assistants work best where a large share of enquiries repeats: questions about prices, services, hours, terms, booking or availability.

Clinics and dental practices

Services, indicative prices, appointment preparation, schedule, booking, reminders and handoff of medical questions to the front desk or a specialist.

Salons, beauty and barbershops

Open slots, services, prices, booking, work photos and typical questions for the specialist.

Fitness and studios

Schedule, memberships, classes, trial visit, terms and booking.

Schools, courses and experts

Programs, learning formats, schedule, prices, course selection and initial questions before purchase.

Service companies

Services, terms, timelines, an indicative work scenario and gathering the input details before a talk with a manager.

Small shops

Product information, delivery and return terms, help with the choice and order handoff.

The shared criterion is one: many similar enquiries that do not need a separate specialist decision every time.

08 / Control

How the AI assistant's answers are controlled

You define the sources

The AI assistant works only with approved information: your website, price list, FAQ, policies, service descriptions and other materials specific to your business.

You set the boundaries

You can lock in that the assistant gives no diagnoses, promises no results, quotes no exact price without the needed data, and doesn't comment on topics outside its scope.

If it's unsure — it hands off

The goal isn't for the AI to answer everything.

If there is not enough information or a human decision is needed, the conversation is passed to a manager or specialist.

We test before launch

Before launch we test the AI assistant on control questions and real customer questions, review the answers and refine the knowledge base.

09 / Demo

A demo of the AI assistant
for your business

First we collect basic information about your business and prepare a demo version of the AI assistant. You can ask it the same questions your real customers ask every day and check the quality of the answers before launch.

You leave your email

We get in touch and clarify which scenario needs testing.

You share existing materials

Your website, service list, price list, schedule, terms of work or FAQ.

No need to prepare a separate large document — we use what you already have.

We prepare the demo

We set up the knowledge base and the AI assistant's basic rules on your materials.

You test it

You ask real customer questions and check the dialogue yourself.

We decide whether it makes sense to launch

If the format fits, we define channels, rules, integrations and configuration.

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No commitment. After your request we'll tell you which materials are needed for your specific scenario.

10 / Integrations

AI assistant integrations
with CRM and other systems

The AI assistant can be integrated with CRM, booking systems, spreadsheets, email and other business tools. The scope of work depends on the API, data structure and business logic of the specific system.

Principle /

Direct integration makes sense where the client's system has a stable, documented API. When there is none, it is sometimes more reliable to hand a ready lead to a manager than to build a fragile workaround.

CRM or booking system

Live product availability

Complex price calculation

Custom widget design

A large, frequently changing product catalog

11 / Process

How the AI assistant is launched

We map out the scenario

What customers ask, where inquiries come from and what should happen after a reply.

We build the knowledge base

Services, price list, policies, FAQ, scenarios and the boundaries of the AI assistant.

We show a working version

We test the assistant not on an abstract example, but on your business information.

We connect the channels

Website, Instagram, Messenger and the agreed place for passing on leads.

We check before launch

We run control scenarios, adjust the answers and only then open the AI assistant to customers.

We provide support

We update the knowledge base and settings when services, prices, hours or working rules change.

12 / Limits

When an AI chatbot or AI assistant is not the right fit

The catalog changes daily

If you have thousands of products, with stock and prices changing constantly and no automated data source, a simple knowledge base quickly goes out of date.

Every enquiry needs an expert decision

AI can gather information and prepare context, but it should not replace a doctor, lawyer, specialist or other expert where a professional decision is required.

Complex business logic is required

Complex calculations, internal systems, several databases or two-way integrations may call for a dedicated technical project rather than a standard AI assistant.

If the simple format is not a fit, we say so before launch, not after.

13 / Questions

FAQ about AI assistants and AI chatbots for business

What is an AI assistant for business?

An AI assistant for business is an AI chatbot that runs on a specific company's knowledge base.

It can answer customer questions, help choose a service or book an appointment, capture leads and hand non-standard requests over to a person.

How is an AI assistant different from a regular chatbot?

A regular chatbot mostly guides the user through a predefined script.

An AI assistant understands free-form questions and looks for the answer in the business knowledge base, so the customer isn't limited to preset options.

Can the AI assistant work on a website, on Instagram and in Messenger?

Yes. The AI assistant can be installed on your website and, for supported scenarios, connected to Instagram and Messenger through official Meta tools. Available channels depend on the plan and the specific setup.

What happens if the AI assistant doesn't know the answer?

It shouldn't make up an answer.

If the needed information isn't in the knowledge base, the request is ambiguous or a specialist's decision is needed, the conversation is handed to a person along with the dialogue context.

Can the AI assistant be connected to a CRM or a booking system?

Yes, if that system has a suitable API or another reliable way to integrate. Such connections are scoped separately depending on the system, the data required and the workflow.

How long does it take to launch an AI assistant?

A basic scenario can be ready in as little as 2 business days if the business information is already available. Complex integrations, a large knowledge base or non-standard business logic may take longer.

What do you need from us to launch?

Usually your website, a list of services or products, a price list, a schedule, your main terms, frequent questions and the rules by which the AI assistant should answer or hand a request to a person.

The first step is not a purchase

Test the AI assistant
on your customers'
real questions

Leave your email. We'll clarify your scenario, use the available information about your business and prepare a demo you can test yourself.

No abstract presentation about AI — you'll see right away how the assistant would answer in your case.

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No obligations · we'll start with a short clarification of your task