Massage salons in Poland
Visitors/day
0
Keywords
in 1 month
0
Local keywords
in 1 month
0
Keywords in TOP 10
in 1 month
0
Objective of the task
Analyze technical issues: slow website loading, broken internal links, missing metadata. Competitors were dominating Google Maps and local search results. Low visibility in local search and low organic traffic.
What is done
Actions
and strategy
01.
Comprehensive technical SEO audit (100+ checkpoints)
-
Conducted an in-depth technical audit and prioritized fixes for fast implementation. As a result, website loading speed improved from 6.2 sec → 3.4 sec, along with Core Web Vitals.
-
Conducted a detailed Google Search Console audit. Checked the indexation of existing pages and pages with errors to ensure that only important, SEO-valuable pages remain indexed.
02.
On-Page optimization recommendations
-
Performed keyword and local query mapping and prepared On-Page optimization for 630 pages.
03.
Local SEO recommendations
-
Created a detailed SEO and UI/UX recommendation plan for the coming months.
-
Prepared a backlink growth strategy.
Some results in 1 month:
Loading speed:
+80% website loading speed (from 6.2 sec → 3.4 sec)
Organic traffic:
grew from 1K visitors per day to 3K
All critical issues fixed, website fully indexed by Google:
+65% organic impressions in 1 month
Keywords:
+332 organic keywords
Priority local query:
masaż Krakow — from 32 → position 7
Priority local query:
masaż Gdańsk — from 17 → position 7
Priority local query:
masaż Lodz — from 17 → position 7
Priority local query:
masaż Wrocław — not ranking → position 8
Site health (Health Score):
masaż Wrocław — not ranking → position 8
Average website position:
from 18 → 11
"Thank you to Iryna and the team for your work, the recommendations and reports you prepared, and the changes implemented thanks to you. The results of the improvements appeared quite quickly — we moved to the first page in most cities for massage service searches, for which I’m very grateful! A pleasure to work with you!"
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Technical SEO
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Product optimization for eCommerce sites
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Schema markup & rich snippets
PR article creation
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