Fruit tree store
Impressions YoY
0
New users
YoY
0
Organic sessions
YoY
0
Keywords in TOP 10
YoY
0
Objective of the task
Increase organic traffic and sales for a gardening e-commerce store in the United Kingdom, improve website visibility for key search queries, and ensure stable growth of organic users.
What is done
Actions
and strategy
01.
Technical SEO and audit
- Conducted a comprehensive technical audit to identify indexation and crawl issues.
- Fixed indexation errors and removed low-performing pages that were negatively impacting SEO performance.
02.
On-Page SEO and content optimization
- Optimized meta tags (title, description), headings, and page structure for 35+ core product and category pages.
- Added target keywords and semantic phrases to improve relevance within Google’s search algorithms.
03.
Internal linking strategy
- Created a structured internal linking map for effective distribution of link equity.
- Focused efforts on promoting pages with high commercial potential and seasonal demand.
04.
Monitoring and data-driven adjustments
- Tracked performance metrics weekly in Google Analytics 4 and Google Search Console.
- Adjusted keyword targeting and updated content structure based on user behavior and session duration.
Results after 12 months:
Impact on revenue:
Sales increased proportionally, reducing dependence on paid advertising
“Checkout” page:
+47.9% YoY
New users:
+88K (YoY)
Active users per year:
149K (+49% YoY)
Active users (average/day):
52 → 284 (YoY)
Impressions (Google Search):
2M (YoY)
Keywords in TOP 10:
+728
Keywords:
1,374 → 3,030 (YoY)
"We are very satisfied with the collaboration. Our advertising costs have decreased significantly, and currently the majority of orders come from organic search."
SEO is a system, not magic.
Comprehensive SEO promotion packages
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Starter
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Basic competitor analysis
Technical SEO
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Start of backlink profile development
Up to 8 blog articles
Team: SEO specialist, copywriter
1 month growth strategy
Analytical performance report
Fixing issues in Google Search Console
Internal linking scheme development
FAQ block creation & implementation
Website structure development & implementation
UI/UX audit & recommendations
Product optimization for eCommerce sites
Micro-analysis of behavioral metrics
Schema markup & rich snippets
PR article creation
Content hub (pillar page) development
Trust-building block optimization
Client team training
Unlimited support after project completion
800
From
$
650
/mo
Popular
Business
For competitive niches, e-commerce, and corporate
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Comprehensive competitor analysis
Technical SEO
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Standard backlink profile development
Up to 16 blog articles
SEO specialist, copywriter, content manager
3 month growth strategy
Analytical performance report
Fixing issues in Google Search Console
Internal linking scheme development
FAQ block creation & implementation
Website structure development & implementation
UI/UX audit & recommendations
Product optimization for eCommerce sites
Micro-analysis of behavioral metrics
Schema markup & rich snippets
PR article creation
Content hub (pillar page) development
Trust-building block optimization
Client team training
Unlimited support after project completion
970
From
$
850
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In-depth competitor analysis
Technical SEO
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6–12 month growth strategy
Analytical performance report
Fixing issues in Google Search Console
Internal linking scheme development
FAQ block creation & implementation
Website structure development & implementation
UI/UX audit & recommendations
Product optimization for eCommerce sites
Micro-analysis of behavioral metrics
Schema markup & rich snippets
PR article creation
Content hub (pillar page) development
Trust-building block optimization
Client team training
Unlimited support after project completion
From
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